The Overwatch 2 community has noticed that there is no need to put up with low premium currency earnings in Blizzard's game. As it turns out, there is a fairly profitable third-party method that doesn't require spending time completing in-game challenges.
You can get Overwatch 2 premium currency through the Microsoft Rewards program. Completing Microsoft quests earns points that can be redeemed for various rewards, including the coveted Overwatch 2 coins.
It turns out that a player can earn more in three weeks of Microsoft Rewards than in 13 weeks (143 challenges) of playing Overwatch 2.
Some community members get the impression that the Overwatch 2 developers are trying out a strategy where you don't need to play the game at all — skins are rewarded for watching Twitch, and currency can be earned in Microsoft Rewards or in World of Warcraft.