Xbox Games Account for Half of Top US Sales in July
Circana's report on the US market for July 2025 showed that five of the ten best-selling premium games belong to Xbox. The list includes Tony Hawk's Pro Skater 3+4, Call of Duty: Black Ops 6, Minecraft, Forza Horizon 5, and Grounded 2.
This result is explained by the scale of publishers within Microsoft, including Activision with the Call of Duty franchise, valued at $35 billion. Therefore, Xbox consistently occupies places in the sales charts.
Circana's director, Mat Piscatella, published a list of the 20 best-selling games in the US for July.
The distribution by company looks like this:
- Microsoft — 5 games
- Electronic Arts — 5 games
- Take-Two Interactive — 4 games
- Sony — 3 games
- Bandai Namco — 2 games
- Nintendo — 1 game
At the same time, Donkey Kong Bananza from Nintendo took third place exclusively due to digital sales, as the company does not disclose physical data. The overall ranking includes both discs and digital versions.
EA also showed strong positions: College Football 26 along with the MVP bundle topped the list. The publisher now has three sports games in the top 10 of the PlayStation Store, and quarterly sales results are expected to confirm this.
