Last week, Microsoft didn't advertise the release of Keeper in any way, but celebrated the release of Ninja Gaiden 4 in spectacular style, breaking a Guinness World Record.
Before the premiere, Xbox organized the world's largest video game display on a screen suspended between two helicopters. The 20 m² screen above Miami Beach showed the main character.
Two helicopters were in the air at the same time: one with Emmanuel "Master" Rodriguez, community manager at Team Ninja, and the other with rapper Swae Lee. Both controlled the character from one helicopter, and the gameplay was broadcast live on a huge screen.
The organizers emphasized that the event was inspired by Tokyo aesthetics with neon lights and the urban style of the Ninja Gaiden series. The broadcast required the use of sports broadcasting technologies.
The audience of the unusual show included cruise ship passengers who had left the port of Miami, watching the event from the decks.