The service is often called one of the most advantageous offers on the market. For comparison: in 2024, about 140 games appeared in Game Pass with a total value of approximately $5000 - at a lower subscription price.
According to estimates, about 295 games were added to Game Pass Ultimate in 2025, including projects from Ubisoft+ and EA Play. The average cost of one game is about $34, which gives a total amount of approximately $8700. More than 60 products were released on day one during the year.
In 2025, the service also became more expensive: the cost increased from $20 to approximately $30 per month, and the annual subscription - to $360. The increase led to a record number of subscription cancellations, but for most users, Xbox Game Pass Ultimate remains an obvious choice.