While waiting for news about Grand Theft Auto VI, players are monitoring Rockstar Games' actions. Recently, they noticed a vacancy for an "Associate Director of Creator Strategy" — the specialist will be responsible for the strategy of working with content creators (bloggers).
Among the responsibilities is the item "Conduct organic and paid creator activations across all Rockstar Games titles.", meaning the specialist's area of responsibility also includes organizing sponsored streams for the studio's projects.
The specialist will also be expected to "constantly seek new ways to support, engage, and grow the content creator community".
There is an assumption that Rockstar is aiming to establish closer communication with content creators and the community ahead of the release of GTA VI and the new version of GTA Online
For now, the release of Grand Theft Auto VI is scheduled for November 2026.