Artificial intelligence has become one of the most controversial topics in the gaming industry. Some companies require employees to use new tools, while others expect to significantly cut costs with their help. This raises concerns that the technology will begin to replace developers rather than complement them.
Strauss Zelnick spoke about Take-Two's position during a financial results meeting. The company's head noted that the publisher has been using AI and machine learning for many years, but views them as a way to empower approximately 13,000 employees.
Technology can enhance their creative potential, but we do not believe it can or should replace it.
According to him, the available tools will not put people out of work.
The head of Take-Two noted that competitors expect to save hundreds of millions of dollars thanks to AI. His company is not going to follow this path. New technology should help teams create larger and higher-quality games, rather than being used primarily to cut costs.