According to Jan Theysen, creative director of King Art Games, RTS are unlikely to ever regain their former popularity, but they are still a large niche with an active community. This is especially true for strategies based on well-known franchises such as Warhammer.
"I'm sure RTS will not be the leading genre again. It's a niche, but a big one. There are always RTS fans looking for new games, as well as Warhammer fans, the 40k version and the Dawn of War series."
"Especially with the growing interest in Space Marines and the upcoming series with Henry Cavill. We are creating a game for both of these audiences. There is no need to compete with shooters for popularity, and there is no problem with that."
Designer Elliot Verbaist notes that each of the four campaigns in the main game is larger than the entire campaign of the original Dawn of War. The studio has hired more employees while maintaining the flexibility and creativity of an independent team.
"We can give RTS fans the depth and complexity that a small team would not be able to achieve."
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Cover art by: King Art Games. Cover art source: Gamesradar