In early September, the creators of Cyberpunk 2077 published a strange teaser. CD Projekt RED presented an address from the president to the citizens of the New United States of America.
Some community members decided to take a closer look and discovered that a message was hidden in the image. Using a hexadecimal editor, the phrase was found in the image code:
«Check the recruitment kit link on September 4th at 16:00 Central European Summer Time».
The link was written in the format «http://cp2077.ly/wigvixQWK». Community members deciphered the Caesar cipher — after shifting the letters, it turned out to be «secretMSG».
The currently available link leads to an image of a coin with Caesar.
There is an assumption that CDPR decided to organize ARG activity (to conduct a game using the real world as a platform).