Some developers are using Team Cherry's game's popularity. Sometimes this causes a negative reaction.
Hollow Knight Silksong has attracted a lot of attention from players, so some of Team Cherry's colleagues in the industry have begun to use references to the project to increase their own visibility. The creator of Constance recently had to justify himself..
This is a "2D adventure action game with hand-drawn graphics" and, outwardly, it strongly reminded some of the recent Silksong, and Team Cherry's project was also actively mentioned in advertising, for example, expressions such as "your next game after Silksong" and "purple Silksong" were used.
The developer responded on a social network, adding a Constance x Silksong x Hollow Knight crossover art to the post:
«Addressed to those who complain that I use Silksong too often to promote our game:
sorry, but that's how the platform's algorithm works... you need to mention trends to get noticed, and many people are happy to discover similar games like [Constance].»
