The new head, Asha Sharma, has begun communicating with players to understand their expectations. Recently, one player wrote to her that it was exclusives — Halo, Gears, Forza, Fable — that shaped Xbox’s identity and should remain available only on the brand’s consoles.
Her reply, "we hear you," instantly spread across the X network and was perceived as a sign of hope for the return of Xbox’s old exclusive-policy approach.
Player quote:
Hello, @asha_shar. As the new CEO of Xbox, I hope you understand the importance of exclusive games. Halo, Forza, Gears, and Fable are exactly what created Xbox’s identity and its community. Xbox games should be available only on Xbox.