Capcom announced an excellent start for Onimusha: Way of the Sword, the first new installment in the cult samurai series in over 20 years. The game surpassed the one million copies sold mark on its very first day after release.
This success marked an important milestone for the franchise: thanks to the new installment, the total sales of all Onimusha games worldwide exceeded 10 million copies.
Onimusha: Way of the Sword is set in Edo-era Kyoto. The main character is the legendary swordsman Miyamoto Musashi. Capcom combined classic sword fighting with modern graphics, emphasizing spectacular battles, story, and the landscapes of feudal Japan.
The success was also aided by an advertising campaign that allowed players to try out demo versions in advance.