Sega has filed a trademark for Shadow the Hedgehog in Japan, according to a public publication dated October 8, 2025. It was registered on September 30, 2025, and covers a wide range of product categories, which may hint at future projects or merchandise featuring the famous anti-hero.
The application includes several classes:
- Class 9: video games for home consoles, portable systems, and downloadable software, as well as accessories: headphones, speakers, keychains, and cases.
- Class 16: paper products (including packaging, printed materials, and merchandise).
- Class 18: leather goods.
- Class 25: clothing and wardrobe items.
- Class 28: toys.
- Class 41: educational and entertainment services.
The application text specifically mentions "content for home game consoles," "PC and mobile game software," and "downloadable content via the Internet." This may indicate the preparation of a new Shadow game or a marketing campaign following his appearance in the Sonic the Hedgehog 3 movie last year.
The trademark itself does not confirm a new game, but such steps usually precede announcements of future projects, merchandise lines, or cross-media campaigns.
