"A Very Clever Structure": Hideo Kojima Praises New "Spider-Man" and Reflects on Franchise Challenges in the Social Media Era

Watched "Spider-Man: Brand New Day". A lonely hero. A lonely Spider-Man. A lonely Peter Parker. It felt fresh, and I really liked it. Until now, Spider-Man movies were usually grouped into separate trilogies. With each new iteration, the cast and creative team changed, allowing the franchise to reinvent itself for a new era. This time, however, both the cast and the plot continue after the previous film, but everything has been rebooted. The film focuses on Peter, who is once again alone, and the loneliness and internal conflict that come with it.

"It can be perceived both as the beginning of a new series and as a direct continuation of the previous one. A very clever structure. In the age of social media and its enormous ability to amplify any opinion, finding the right balance between what filmmakers want to create and what the audience expects has become incredibly difficult. Sincere, heartfelt cinema is becoming increasingly difficult to make. Therefore, this is a film that tests the very word \"Brand\" in the title \"Brand New Day\" (Brand New Day — the original subtitle of the film, ed. note), being part of a blockbuster franchise that simply cannot afford to fail."