NVIDIA has officially confirmed that its new GPU architecture, codenamed Rubin, is already in production. The mass release of devices is expected in the second half of 2026.
Company CEO Jensen Huang stated that Rubin will be part of the NVLink-based platform. He emphasized that Rubin, along with Blackwell, will secure NVIDIA's place in the development of artificial intelligence infrastructure, which could reach $4 trillion by the end of the decade. Details about the architecture's innovations are promised to be revealed at the next GTC conference.
Against this backdrop, the company is reporting record results in the gaming segment. In the second quarter of 2026, NVIDIA recorded revenue of $4.3 billion. The growth is attributed to the increased availability of GeForce RTX 50 cards and high demand for the new generation of Blackwell GPUs.
The company notes that the release of new graphics solutions is proceeding at an "extremely high speed," and demand continues to grow. Everything indicates that NVIDIA will be able to show even more impressive financial results in the coming quarters.
