So far, Asha Sharma's statements look like they were generated by a prompt like "Make me a speech so that gamers start to respect me."
Microsoft does not intend to force Xbox studios to use artificial intelligence in game development. This was stated in an interview with Windows Central by the new CEO of Microsoft Gaming Asha Sharma and Content Director Matt Booty.
According to Sharma, the management has no directives requiring the introduction of AI into game projects. At the same time, the company considers artificial intelligence technologies as a tool to increase productivity — for example, to help with writing code or finding errors in the production process.
With any new technology, new opportunities arise, but now it is especially important to draw the line on what we will not do. I will not allow our ecosystem to be flooded with soulless AI content. We will not allow careless or secondary products.
Sharma noted that the priority remains the quality and creative value of games, and technologies should be used responsibly and appropriately.
Matt Booty added that developers are traditionally open to new tools. As an example, he cited the appearance of Photoshop, which quickly became the standard in game studios around the world due to its usefulness. However, according to him, AI is not seen as a replacement for artists or other creative professionals.